Join JoAnn Hines in this informative webinar provided by Sustainable Life Media
Packaging is designed to convey
and protect but what other functions must it serve too? Green
product packaging and sustainability is the hottest issue facing
manufacturers today. There is considerable confusion about what
really is considered sustainable and why? How will this change
affect the supply chain? Will "going green" change your brand
perception from customers or more importantly will consumers really
care? JoAnn will answer these questions and more, include a variety
of case studies in packaging innovation and rebranding, and give
you smart ideas for rationally including sustainability as part
of operations and brand strategy.
Register @ http://www.sustainablelifemedia.com/events/online/sbbootcamp
Packaging Diva Discount:
If you plan
to attend the Sustainable Life Media Bootcamp Get a 15%
discount using my special code spksbbcs2 when
you register @ http://www.sustainablelifemedia.com/events/online/sbbootcamp
Is it Green or Garbage?
The Packaging Diva shares 6 steps toward greener packaging.
Packaging is designed to convey and protect but what
other functions must it serve too?Green product packaging
and sustainability is the hottest issue facing manufacturers
There is considerable confusion about what really is considered
sustainable and why? Will "going green" change
your brand perception from customers or more importantly will
consumers really care?
JoAnn will show you how to separate fact from fiction as
you learn these 6 steps towards "greener" packaging while
keeping it out of the garbage too.
This easy to read tutorial is filled with examples and insights
about what works and in some cases what doesn't. So before
you launch your new packaging be sure and read this ebook
to ensure you are not making a packaging mistake.
in the sustainable packaging answers you need for only
$14.95 and order this ebook now
Special Bonus: Understanding sustainable
packaging terminology and definitions, sustainable packaging
icons and sustainable packaging resources
Need to tap into the latest packaging news, trends, innovations and technology?
Then you need to know who to follow on Twitter.
Twitter brings you the packaging news almost instantaneously.
I know because I tweet packaging insights every day. I'm
the most popular packaging tweeter too with almost 6,000
people waiting to hear my packaging opinions.
come to find out the latest information to keep you informed
and to help you make better packaging decisions by downloading
the Packaging People To Follow On Twitter
ORDER THIS LIST FOR FREE:
Packaging People To Follow On Twitter
Does Your Packaging Speak Human ?
Information overload. We see over 3,000 advertising messages
a day. It takes about 2.6 seconds to make a purchasing decision
at retail. So why would anyone buy your product over the
competition? You will find out here and learn the insiders’ secrets
of "human speak" and how to connect your product to your
In this special report you will find out how to:
- Effectively influence the consumer.
- Recognize how “warm and fuzzy” translates
into more sales.
- Identify how you can “connect” to
- Understand what turns off customers.
- Recognize the knowledge necessary to hear your package
and see your product through the eyes of the consumer.
If you work in any of the following departments
you NEED this report. I spend my day tracking the latest
packaging trends and technologies and turn them into
insights you can use. If you want to package your products
so that people will buy them, stay on top of the latest
innovations with this new report.
- Market Research
- Consumer Insights
- Category Management
- Consumer Planning
- Package Design/Development
- Packaging Graphics
- Packaging Engineers
- Brand/Product Management
- Creative Services
- Industrial/Structural Packaging Engineers
- Creative/Art Direction
- Global Branding/Design
- Packaging Suppliers
- New Business Development
The report is proudly sponsored by
Planet Canit specializes in
distinctive, upscale, customized tin packaging that supports
our clients' branding initiatives, their marketing strategies,
and their bottom-line sales growth targets. Customers
who package their tea in Planet Canit canisters appreciate
an unmatched level of care and attention to detail throughout
the design and development stages, but more importantly find
that brand recognition and retail sales grow exponentially
with the incorporation of reusable, sustainable containers
for their loose leaf, bag, and sachet products. From
our products and services to our people and perspective,
Planet Canit succeeds by acting and doing things that are
Beyond the Box ™.
Lisa Baer, President
Baer Design Group
Brand Identity, Naming and Package Design
Simply put: We do brand and corporate ID. Our team of veteran
designers, seasoned brand-architects, copywriters and photographers
has been creating memorable brands for over ten years.
We’ve done award-winning work on everything from
technology to tea.
We offer full-service branding: brand identity,
corporate identity, brand architecture, tagline development,
naming and package design. We find identity solutions to
1234 Sherman Ave #107
Evanston, IL 60202
Special Packaging Sustainability
Report By The Packaging Diva
Sustainable Packaging From 'Green To Great'
Confused by all the packaging products touting green and
environmentally friendly packaging? Do you think you are
doing the right thing by choosing sustainable packaging
materials or companies that use them? Does "green" really
influence your purchasing choice of products or is it just
another buzz word?
In this report I explore what really works in the world
of sustainable packaging innovation. Find out how you can
take innovative best sustainable practices and incorporate
them into your brand.
To Order Sustainable Packaging From 'Green To Great'
A unique perspective on what it takes to maximize the appeal
of green packaging.
BONUS:With your order you will be added to the Packaging
Diva’s client alert email with the latest insight on
Got Soap? How To Package It Simply, Effectively
And Within Budget
Whether you plan to sell on the Internet or in a retail
outlet, do you know the one thing that you need to know to
ensure your products success? You guessed it, THE PACKAGE.
I know how hard it is to have a great idea or product, and
then to have to dig through mounds of information to learn
how to package it. The information you need to know to get
it right is overwhelming.
Packaging is complicated, one mistake and you could be
back to square one. When that happens, unfortunately you
may have lost a lot of money in the process. So, it pays
to do it right the first time and understand the problems
before they become insurmountable. That's why I have created
my special report presented at the Soapmaker's Convention
April 29 in Burlington VT, “Got Soap? How
To Package Your Products Simply, Effectively And Within Budget.”
So don't wait till its too late. Packaging is a complex
equation. It IS the sales person. It IS your brand. It IS
your company and if you haven't given it the consideration
it deserves it will fail or most certainly not live up to
Order this insightful report now at Packaging University
Packaging Your Invention To Sell by JoAnn Hines Packaging Diva
Even if you have a great invention without a package it will
never sell. Lets face it consumers are a fickle bunch. It doesn't
take much to turn them off. In fact, you only have 2.6 second
to turn them on to your invention through your packaging. Yes,
your package is your number one salesperson and once you have
lost the opportunity you may never get it back.
People always contact me whenever they are in trouble. Most of
the time it is after the fact and they want a quick fix to their
packaging woes. Well, it doesn't work that way. Packaging is a
complicated and intricate process. Understanding it requires time
and consideration. Itís not just about getting the product there.
also about getting the product to SELL.
That's where the unique role of packaging comes into play.
Packaging is a complex equation. It IS the sales person. It IS your
brand. It IS your company and if you haven't given it the
consideration it deserves it will fail or most certainly not live up
to its expectations. Itís a tangle of information out there and what
you don't know CAN get you into trouble. Learn why you should always
make packaging your first thought not your last.
Order Now by
About The Packaging Diva:
JoAnn Hines, the Packaging Diva, has more than 30 years of
expertise in the packaging industry. She has been interviewed on TV
and radio, traveled to China as a packaging summit guide, worked
with the Small Business Administration (SBA), and spoken at the
White House (twice). Why do clients seek her out? They flock to her
because she knows how to package products so that people will buy
them. When Faith Popcorn made her business trend predictions for
2006, she called JoAnn to find out what was going on in the world of
packaging. Businesses large and small call upon the Diva to solve
their packaging problems and to ensure that their packages work to
sell the product.
JoAnnís advice and articles appear in virtually every packaging
industry publication, numerous business and international
publications, and on many website portals. She is an accomplished
author, speaker, publisher, marketer, and e-commerce expert. She has
received numerous leadership awards and among other honors was named
"One of the 50 most influential packaging leaders in the 20th
century." She is the founder of Women in Packaging, Packaging
Horizons Magazine, Packaging Career Hotline, Packaging Coach,
Packaging Diva and Packaging University.
Georgia Inventors Association
United Inventors Association
Institute Of Packaging Professionals
Are you on a deadline for a story or project related to
If so, we can assist you in making contact with experts, and key
contacts in the industry. To help us expedite your request, please
e-mail us right away and
be sure to include your name, which media you're with, what kind of
information you're seeking for your story, your deadline date when
you would need the information, along with your phone number and
Need an industry expert for your story?
JoAnn Hines, Packaging Diva of Packaging University, and Women in
Packagingģ founder is available for interviews. Please
contact us to receive a
bio and press kit and to schedule an interview.
Want to do business with
Wal-Mart. Better request the Wal-Mart packaging file. What you don't
know CAN hurt you. Find out the inside scoop first.
Click here to request.
Want to know more about
the role of packaging?
Need to learn how to
package products people will buy?
starting a business that needs to package products? <
Need brainstorming about
what packaging works in the current economy?
Contact the #1 consumer product
packaging expert by email, JoAnn, or
by phone at 678-594-6872.
Packaging Experts, Packaging Consultants, Packaging Speakers
Packaging University's Public Relations Department can connect you with the country's top leaders, experts,
consultants and speakers, in packaging and related industries. Our
experts work in all facets of packaging and they will speak with you
about new innovations, trends, legislation, technology, and other
packaging news. Contact us if you need experts to interview, article
ideas, news, hot topics, or quotes, opinions, and insights from
Click here to contact JoAnn
10 Ways Clients Utilize
the Packaging Diva Packaging Consulting Services
They need the services of
a packaging consultant or expert.
They want to keep up with
the latest packaging trends, technologies and innovations.
They have an upcoming
conference where the need a packaging speaker and packaging expert
for the program.
They are expanding into
new consumer markets and require packaging expertise to make their
They want to target a
specific demographic and need to understand how packaging influences
the way we shop and buy.
They have a new product to
introduce and want to make sure their packaging is on target.
They are considering a
merger or acquisition and need to understand the intricacies of the
They need to find a
packaging vendor to package their products.
They need to stay
competitive on what's happening in the packaging industry
They know nothing about
packaging but need to learn in a hurry.
here to read an article published in the premier edition
introduction of packaginguniversity.com, the Information
Age is now
available on "your terms." We can help you stay informed and continue
learning 24/7. Using this site you will be able to access up-to-date