In Response to My Article 02.16.07

“Packaging Valentine’s Day For Profit” February 07
RITE AID AIMS FOR THE HEART AGAIN
The drugstore chain rolled out its annual “Heart Healthy” marketing push this month by enlisting product vendors for a tie-in to the American Heart Association’s “Go Red for Women” campaign.

“It’s easy Being Green Packaging Your Green Brand” May 06
It’s Not Easy Going Green: Environmentalism May Help Your …
Knowledge@Wharton (subscription) - Philadelphia,PA,USA
Since then, the company has begun to develop a far-flung set of environmental initiatives touching on packaging, logistics, and store operations. …
 
“Packaging: The Hidden Power Player In A Global Society ” August 06
More packaging solutions emerge to combat airport cosmetic …
CosmeticsDesign.com - Montpellier,France
… such as packaging giant Nalgene, to respond with packaging concepts that specifically target the travel consumer, with the latest offering from Pactiv …
 
 
“How To Package A Lobster” June 06
Whole Foods In Hot Water Over Maine Lobster
 
“THINK LOCALLY” MAY BE THE mantra for many of Whole Foods’ environmentally-conscious customers, but at the moment, it’s backfiring–at least in Maine. 

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