From Kevin at Point Of Purchase Online Network
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The reality begs this question. Are you packaging "greenwash" to capitalize on a current media trend or are you saving the environment with "true" environmentally friendly packaging?this statement above in green hits the nail right on the head. there was a few "green" sections in the trade show we attended and i am sure these people/organizations have good intentions but the question you posed above should be asked by all involved. i, as you, have seen trends come and go...... this trend must become common practice for every good reason you can think of....good stuff here>>
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