Packaging News You Can Use

Hireskills.com Launches Hi-Res Skills to Take Direct Aim at …
What They Think – Lexington,KY,USA
JoAnn Hines, noted packaging expert and Hi-Res Skills Advisor said, “This concept has great potential. Packaging
is so critical to product marketing and we …
 
Coke finally scores another winner
USA Today – USA
Women may be the core customers for no-cal drinks, but Coke Zero also is bringing in men — from college boys to soccer dads — with black packaging, … 
 
Corporate thriller out of the box
Sydney Morning Herald – Sydney,New South Wales,Australia
It seems totally appropriate that fixing increasingly higher prices for cardboard products such as pizza cartons and …
 
MUSEUM OF BRANDS CELEBRATES AND PACKAGING 50 YEARS OF WHICH?
24 Hour Museum – UK
Today, Which? continues to guide people through an ever-increasing choice of products and services and to campaign on the issues that really matter to … 
 
Packagers Also Pounded By Pricey Oil
Forbes – NY,USA
Meanwhile the bright spot in the plastic packaging horizon is Pactiv (nyse: PTV – news – people ), which makes Hefty trash bags. …

GREEN PRODUCT PACKAGING
Program promotes green packaging
Video Business (subscription) – Los Angeles,CA,USA
In addition to Greenchoice, parent International Paper is taking a comprehensive approach to sustainability across all of its paper and packaging products … 
 
Company to produce compostable food packaging
FoodNavigator.com – Montpellier,France
The packaging products will not be available for a few months, he said. New Ice is just to latest player to enter the biodegradable and compostable packging … 
 
GREEN PACKAGING NEWS
Going ‘green’ can be a mixed bag for consumer companies
MarketWatch – USA
By Anjali Cordeiro Consumer product suppliers are pushing to make their products and supply chains more environmentally friendly in an effort to bolster … 
 
Engineering Green Packaging
Design News – Newton,MA,USA
BY THIS AUTHOR Food, beverage and consumer product packaging will soon get a whole lot greener. And much of the credit goes to Wal-Mart. … 
 
Food industry must respond to consumer demands for ethical behaviour
Retail Bulletin – Croydon,UK
Excess packaging is now a concern and we will see more people stripping off packaging in-store,” she forecasts. Rather than
potentially suffering from a …

My feature article is a little different this week. Yesterday I spoke at the Atlanta Ladies Who Launch Event and in addition to product packaging the attendees wanted to learn about personal packaging too. For those of you who don’t know I package people too so I thought I would write about your personal package and your brand.

WANT TO SELL YOUR PRODUCT TO TARGET?
 
Selling your products in large retail outlets may seem like an impossible dream.  But it’s not as hard as you might think.
 
In a new Special Report, “Skyrocket Your Sales by Getting Your Product in Target,”  you’ll read how Christa Sorauf, Creative Director of Connexxions, Inc. licensed her product and got it on the shelves at Target.  Today her greeting cards, manufactured by American Greetings, are also in Wal-Mart and next year they will be in 35,000 retail outlets.  The Connexxions folks get a royalty for every unit sold.
 
The Report, written by Margie Zable Fisher, shows you, step-by-step, how to sell your products to Target — even if
you’re a small business.
 
The Report is only $49 — a real deal, considering that the initial order for Target stores is often 9,000 products or more.  You can get more information here: http://www.profcs.com/app/?Clk=2140850