Packaging News You Can Use

Diageo: developing brand loyalty by offering sensory appeal
Drinks Business Review – USA
Marketing activity will focus on the brand’s heritage, and includes an off-trade ‘signature’ promotion that offers consumers the opportunity to win a …

Cobb kids weigh in on school menu items
Atlanta Journal Constitution – GA, USA
“We’re pulling out all the stops on packaging so that it will appeal to kids. The nutrition drink had switched to cans resembling power drinks,” she noted. …

“Intelligent” bottle makes dirty water drinkable
Food Week – Sydney,New South Wales,Australia
According to top government body UK Trade & Investment, UK consultants excel at translating ideas into commercial success. It says UK designers are renowned …

Darrell Lea hits purple patch in Cadbury case
NEWS.com.au – Australia
By Glenda Korporaal SWEETS seller Darrell Lea is claiming a victory in the latest phase of its long-running court battle with chocolate maker Cadbury over …

Eat your burger, then your wrapper
Kilkenny Advertiser – Kilkenny,Ireland
… Cllr Rody Kelly maintained that there was indeed such a thing as edible packaging. Commenting on the latest IBAL report which confirmed Carlow as a …

Kraft’s salad dressing fix: Shake up well
Chicago Tribune – United States
Others still are making their own dressings, which allows them more control over calories and fat, said Lynn Dornblaser, an analyst at Mintel. …

Independent audit for drinks marketing
Morning Advertiser – UK
Portman’s annual report, published today, shows there were seven complaints against the marketing or packaging of drinks during the year, five of which were …

Key Challenges and Issues Facing the Frozen Food Packaging Market …
Business Wire (press release) – San Francisco,CA,USA
Among frozen food packaging products, fastest growth is anticipated for pouches as a result of solid prospects for stand-up pouches, often at the expense of …

China announces ban on free plastic bags
Times Online – UK
China’s 1.3 billion people use as many as three billion plastic bags a day. The habit has developed in a mere 15 years as China’s market reforms have sent …

Diamond Packaging Launches Green Web Site
packagePrinting (press release) – Philadelphia,PA,USA
ROCHESTER, NY—Diamond Packaging has launched a new green Web site to coincide with the introduction of its Diamond greenbox initiative, the company’s …

Return to sender, or many unhappy returns?
Sydney Morning Herald – Sydney,New South Wales,Australia
To add to the industry’s woes, the National Packaging Covenant, a voluntary deal between industry and governments that sets targets for recycling but in …

Shoppers care more about animals than climate
Guardian Unlimited – UK
Twice as many are concerned about the amount of packaging on their food as think global warming is the most important issue. …

Bottled water industry mounts campaign to fight eco-backlash
Brand Republic (subscription) – London,UK
… and demonstrate what the industry is doing to reduce its environmental impact, such as reducing its carbon footprint through using recycled packaging. …