Jun 26 2009

Pic of the day 6/25

Waitrose Herbs
Two herb packaging introductions. Two totally different packaging styles both conveying a powerful packaging message. Something as basic as herbs can be packaged in an exciting and dynamic way.Which do you like better?
Uncle Statis Herbs

One response so far
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The first one is not appealing at all. It reminds me of the 80′s when the first “generics” came out and all the labels were that black and white and plain. The second one is nicely designed, but I want to see the herbs inside, and this does not allow for that. So I guess neither. If I was presented with both in a market, I’d opt for the first one because I can see it.