Dec 18 2009
Holiday Message From Your Secret Santa: Packaging Makes The World Go Round
Whatever holiday you celebrate in the coming weeks with eating drinking and gift giving the Packaging Makes It Possible.
Most people take that for granted as they are too busy complaining about holiday overpackaging, wrap rage or how they were injured and had to go to the hospital. They forget that even the simplest thing they can do like getting up and brushing their teeth all comes about because of packaging.
Toothpaste from a tube being applied to a toothbrush
We never think about what it takes to be able to live our lives with modern conveniences. We are the most advanced society when it comes to having products readily available for our consumption. What goes on behind the scenes to make it happen never gets considered. Mainstays of our every day lives are accessible because of packaging. Its our third largest industry too, employing millions of people!
What about these products use any of them lately?
Recently people are starting to factor (in a negative way) all the variables that it takes to provide products for contemporary life styles. Terms like carbon footprint and food miles are being bandied about without a true understanding of the big picture. Yes, its important to understand how all this plays into the entirety of what we consume. There are many ways to reduce the amount of packaging we use but its not as simple as saying less packaging. We need rethink the entire packaging paradigm about how we package things.
Rethinking how it protects, conveys or transports the product so that it arrives undamaged or unbroken. How it educates or tells us what is inside and what to do with it and sells or persuades us to buy what’s inside. It makes it easy for us to buy, use or consume it.
But the simple fact is that from the time you get up to the time you end your day packaging is integral to your life. Every product you use or consume was brought to you by packaging. So this holiday think more the package with every product you enjoy and remember this message from your Secret Santa… Packaging Makes The World Go Round.
Happy Holidays From The Packaging Diva
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3 Responses to “Holiday Message From Your Secret Santa: Packaging Makes The World Go Round”
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That is really great article. Another aspect to consider is the several types of food packaging materials used by various packaging services. The packaging material differs depending on the type of food to be packed. Industrial materials are mostly packaged using metal containers, glass, paper and cardboard, cellulose, flexible plastic films, polyethylene, polypropylene, and various other types of coated and laminated films.
Best Regards,
[...] saw this photo on the Packaging Diva Blog today. It gives you a sense of the immensity of the packaging industry. A familiar sight from an [...]
This article is a wonderful reminder to us to give thanks for packaging! Packaging has been under-appreciated in the press of late, yet it continues to evolve, making our lives easier, healthier and safer. Indeed, packaging makes the world go ’round – well said!