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	<title>Packaging News You Can Use</title>
	<link>http://packaginguniversity.com/blog</link>
	<description>The Packaging Diva&#039;s Blog</description>
	<lastBuildDate>Thu, 11 Mar 2010 18:20:16 +0000</lastBuildDate>
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		<title>Packaging Tips Of The Week:</title>
		<description><![CDATA[
Watch the packaging news tweets. Who&#8217;s in trouble and why. This will save you many heartaches and problems before they become issues.
Other retail drivers besides Wal-Mart can impact your packaging requirements. You must marry their needs with your consumer expectations.
External influences that you cannot control can impact success or failure of your product packaging. Knowing [...]]]></description>
		<link>http://packaginguniversity.com/blog/2010/03/11/packaging-tips-of-the-week-2/</link>
			</item>
	<item>
		<title>People Against Packaging</title>
		<description><![CDATA[Whether you know it or not there is a war against packaging: people who perceive that it’s too much or wasteful and the people who actually package the product.and the people who manufacture the packaging.
There are two sides to every packaging story and what’s going on behind the manufacturing and distribution scene that no one [...]]]></description>
		<link>http://packaginguniversity.com/blog/2010/03/05/people-against-packaging/</link>
			</item>
	<item>
		<title>Packaging Tips Of The Week:</title>
		<description><![CDATA[
Just because its innovative doesn&#8217;t mean people want it. Lots of packaging innovations lack broad consumer appeal.
Consumers speak sustainability, vote with their pocketbook. Ensure your packaging resonates with your core audience
Just when you think your packaging is perfect give it another set of eyeballs (preferably fresh).
Some brands think they will differentiate through sustainable packaging. Find [...]]]></description>
		<link>http://packaginguniversity.com/blog/2010/03/04/packaging-tips-of-the-week/</link>
			</item>
	<item>
		<title>Packaging Trends Shaping The Consumer Experience Learning Program</title>
		<description><![CDATA[Meet the Packaging Diva sharing consumer packaging experiences in her presentation @ NCOF.com
Consumers are fickle and one bad packaging experience can turn them off from buying your product. This session will cover how to translate a bad packaging consumer experience into a successful outcome and how innovative packaging can sway a consumer&#8217;s purchasing decisions.
Learning Outcomes:

How [...]]]></description>
		<link>http://packaginguniversity.com/blog/2010/02/23/packaging-trends-shaping-the-consumer-experience-learning-program/</link>
			</item>
	<item>
		<title>What’s hot in packaging this week and how it will impact your business.</title>
		<description><![CDATA[Would you buy food that wasn&#8217;t packaged? @ http://is.gd/85lyY
I don&#8217;t get these articles. Truth is stores get their goods shipped to them in packaging. It&#8217;s misleading to say no packaging is involved. And get this you the consumer is paying the ultimate price for damaged goods or unsalable product because of no packaging!!
New packaging technology [...]]]></description>
		<link>http://packaginguniversity.com/blog/2010/02/19/what%e2%80%99s-hot-in-packaging-this-week-and-how-it-will-impact-your-business-2/</link>
			</item>
	<item>
		<title>Packaging “Green” for Valentine’s Day</title>
		<description><![CDATA[Valentine’s Day is the second most popular holiday for card giving and related gifts and it generates a lot of packaging.

If you buy candy it comes in a package. If you buy or have flowers delivered they were shipped in a package of some sort.

Even cards were delivered to the store in a box or [...]]]></description>
		<link>http://packaginguniversity.com/blog/2010/02/12/packaging-%e2%80%9cgreen%e2%80%9d-for-valentine%e2%80%99s-day/</link>
			</item>
	<item>
		<title>What’s hot in packaging this week and how it will impact your business.</title>
		<description><![CDATA[Packaging experts say sustainability remains elusive @ http://is.gd/7MioG
There is no true answer to the sustainability issue everyone has a different opinion and that&#8217;s not likely to change. The best option is to be true to your core values and validate, validate, validate any &#8220;green&#8221; statements you might incorporate.
After 40 years Heinz Revamps Ketchup Packets @ [...]]]></description>
		<link>http://packaginguniversity.com/blog/2010/02/10/what%e2%80%99s-hot-in-packaging-this-week-and-how-it-will-impact-your-business/</link>
			</item>
	<item>
		<title>10 Packaging Lessons I Learned From Twitter</title>
		<description><![CDATA[


When I first started on Twitter there were very few people interested in product packaging, now there are over 200 who regularly tweet. I even compiled a list of them which is free @ http://packaginguniversity.com/index.htm#TwitterDirectory
During my time on Twitter I’ve learned quite a few lessons that are important to the packaging community, in fact anyone [...]]]></description>
		<link>http://packaginguniversity.com/blog/2010/02/05/10-packaging-lessons-i-learned-from-twitter/</link>
			</item>
	<item>
		<title>What&#8217;s hot in packaging this week and how it will impact your business.</title>
		<description><![CDATA[Kraft Sheds 150M Pounds of Packaging @ http://is.gd/7f6EK Current CPG trend is to find ways to reduce packaging  consumption. Most accomplished though redesign or changing packaging materials.  As you will see in 2010 Packaging Trends Impacting What Consumers Will Buy:  Green is no longer on the fringe @ http://packaginguniversity.com/blog/2010/01/11/2010-packaging-trends-2-green-is-no-longer-on-the-fringe/
I-Pad, I-Pad, I-Pad, Spoof [...]]]></description>
		<link>http://packaginguniversity.com/blog/2010/01/29/whats-hot-in-packaging-this-week-and-how-it-will-impact-your-business/</link>
			</item>
	<item>
		<title>2010 Packaging Trends #10. I Want It Now And Very Little Of It</title>
		<description><![CDATA[Once relegated to mostly labels the packaging industry is now purchasing new equipment to keep contemporary with consumer needs. New technology has enabled companies to provide packaging on demand and where products can be produced in small quantities as needed. As the technology becomes more mainstream companies will switch to digital alternatives offering cost savings, [...]]]></description>
		<link>http://packaginguniversity.com/blog/2010/01/22/2010-packaging-trends-10-i-want-it-now-and-very-little-of-it/</link>
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